If you’re a journey blogger, chances are high at some point of your profession you may be on the lookout for a free Familiarization or FAM journey. However earlier than you begin on the lookout for a familiarization journey, let’s work out what we imply by FAM journey.
What’s a FAM journey?
You could have greater than seemingly both heard of or attended a FAM Journey in case you are a journey agent or journey skilled. A FAM journey is a program for a model or vacation spot to get constructive publicity. The model or vacation spot invests money and time to carry you for a go to, and in return, you present a weblog and story to your followers on the expertise. A FAM journey can even go by names like “Press,” which stands for a media go to. Some journeys will supply charge on prime of your bills being coated so that you can present particular deliverables, different journeys is not going to. FAMs usually show to be a implausible time and are nicely well worth the funding in case you are wanting so as to add some worth.
How is a FAM journey organized?
Often, there are two procedures to attend a FAM journey. You’ll be able to arrange your journey or go to a deliberate group journey. On a bunch journey, you’ll work onerous. The itinerary will often embrace actions scheduled from eight a.m to 10 p.m., seven days per week. The itinerary will likely be organized prematurely and covers your lodging, meals, points of interest and transport preparations.
You seemingly will likely be flown into the vacation spot, then escorted to your lodge and supplied your schedule. The upside is that every thing is taken care of. The draw back is you hardly ever obtain the free time, and also you additionally could endure emotions of being herded from place to position, with out a lot alternative to cease and expertise.
On a person journey, you often contact the vacation spot, model or PR agent to arrange your preparations. This may embrace something from flights to meals to actions and lodging. The up-front work will be time-consuming, however usually, you get to run your itinerary when on the journey and expertise solely the locations you have an interest in.
Listed below are just a few tips about getting familiarization journey invites:
Be dependable. Write no matter articles you will have agreed to and promote them on social media. Most a number of day press journeys embrace visits to a number of points of interest. Write particular person articles concerning the locations you go to as an alternative of 1 fast roundup.
Be constant along with your weblog posts, whether or not you publish them weekly, a number of occasions per week or each day. Staying away from publishing for some time will make you look unprofessional.
Re-publicize articles on social media often and keep in contact along with your hosts, and you could be invited for return visits to your favorite locations.
Observe the locations you need to go to on social media, commenting on and sharing their posts earlier than approaching them a few doable go to.
The place do you discover Familiarization Journeys?
Listed below are 5 locations you should use to start out your seek for a Fam or Press journey.
Search on Google
This shouldn’t be a shock, however should you Google “Press Journey” or “FAM Journey” you’ll already begin seeing a number of ones come up. In addition to, in case you are on the lookout for one thing extra particular, you might also discover a simple Google search works. For instance, Google “Press Journey Thailand.”
Be part of A Fb Group
A number of running a blog teams share press journey data from folks seeking to have bloggers in attendance. One of many extra distinctive teams is the Journey Press Journeys group. It has a request course of to achieve entry, however as soon as in you may see loads of openings to use for marketed press journeys. Plus, on prime of that, you will have the prospect to ask fellow members for assist discovering contacts for locations you could be heading to, saving a bucket load of time.
Attend A Convention
Most conferences embrace a possibility for bloggers to work together with Advertising and marketing representatives and mingle with PR companies who present press journey alternatives. Typically you’ll obtain an invite then and there, generally it might take months for the magic mud to hit your inbox
Be part of An Organisation
A number of organizations are trying to assist manufacturers discover appropriate bloggers, and in case you are a member, your chances are high loads greater. You would additionally discover journeys on Blogger Bridge and TravMedia.
Contact A DMO or PR Agency
Get able to do some legwork for this one. Attain out to native PR companies in your space and ask them to position you on their media record. You’re going to get numerous press releases and a few irrelevant data, however you might also obtain that magical invitation to a press journey. Furthermore, attain out to the DMO of your selection to arrange your press journey.
If you’re courageous, inform us the very best locations you’ve discovered contacts or press journey invites?